Poll Analysis For Week 4

Link to us: http://snipurl.com/27qpc1-b2b

The question we ask in week 4 is "The future dis you think B2B is useful?". We just provide two option allow people to choose there is "Yes" or "No". Until the poll closed we have only 15 voted, and we can see the chart is showiong 100% people is votes for YES and none of people is vote for No. For this voted result i can knows most of the people now is trust for Busines to Business.

Business to Business Menu

Link to us: http://snipurl.com/27qpc3-b2b

B2B, or Business to Business, transactions occur when businesses sell products and provide services to other businesses, sometimes in a wholesale context. In terms of monetary value, B2B products and services represent the majority of sales transactions.
In many cases, B2B transactions deal with products and services that are customized to satisfy a customer's or client's requirements. Business buyers are usually quite knowledgeable, sometimes understanding specific applications and uses of a product better than the seller!
Business purchases are made for company use, and they are generally based on a rational decision-making process. However, branding can raise awareness of a company's offerings, helping to ensure their consideration along with other competitive offerings.
A B2B purchase transaction may comprise a multi-step decision-making process, involving interactions between multiple players at both the buying and selling companies. The process may include educational sessions and marketing presentations as well as basic sales calls. Customer service considerations begin with the first contact, whether the buyer or seller initiates the contact.
Target markets for business to business transactions are often fairly small and narrowly focused. Especially in these situations, the B2B purchase process is relationship driven, with each party striving to establish the relationship and maximize its value.
Transactions between businesses and government agencies as well as those between businesses and non-profit organizations share many of the same characteristics as B2B transactions. In a broader B2B context, office products and imaging services retailers such as Staples and Office Depot serve the small business market.
On B2B-Menu.com, you will find information about products and services, such as commercial real estate and institutional furniture as well as accounting and advertising services, that are traditionally associated with Business to Business transactions.

Reference:

B2B menu (Online) (Cited 27 February 2011)

Available from:
http://www.b2b-menu.com/

Business to Business Marketing

Link to us: http://snipurl.com/27qpc4-b2b

Business to Business Marketing Company is set for manufactures, suppliers and exporters to expand their sales network internally or externally. To start a business to business we must plan which categories we should concern of:

-Relationship driven

-Maximize the value of the relationship

-Focus target market

-Multi step buying process, longer sales cycle

-Brand identity created on personal relationship

-Educational and awareness building activities

-Rational buying decision based on business value

Business to business company needs to focus on relationship building and communication using marketing activities to promote their sales market. Business to business company use marketing to educate their stuff to know how to target customer because is not only one decision maker when comes to business to business market. First to target customers, business to business company need to integrate some campaign that include direct mail, telemarketing, web casts, newsletters and sales representatives who will play a important role in the company. We must plan before we begin to start the market. Business to business offer products and services to other businesses, put some credit into marketing programs and materials that offer target company to help them make a rational buying decisions. Help them to determine the values of the product and service by testimonial, feedback and products quality.

Reference:

Marketing for B2B vs B2C (Online) (Cited 24 February 2011)

Available from:

http://masterful-marketing.com/marketing-b2b-vs-b2c/

B2B Privacy Policy Statement

Link to us: http://snipurl.com/27qpc7-b2b

The privacy policy is creating to ensure the client confidence to the website and protect to client. There is more common policy in B2B industry.

Type of Information collected

There are two type of information collected is Traffic Data Collected and Personal Information Collected. Traffic Data Collected is the system will automatic track of your IP Address, Domain Server, types of computer, type of web browser.

The Personal Information Collected is provide by you. It is needed when you want to purchase product from the website you need to submit your information to it. Personal Information may include contact Data such as your name, mailing and e-mail address, phone number. Financial Data such as your account or credit card number.Demographic Data such as your zip code, state, or industry.

How B2B Industries Uses of Information Collected

Contact Data can be to send you information about the products or services, or promotional material, or to contact you when necessary. Demographic Data is to customize and tailor your experience on the Site, displaying content that may interest you according to your preferences.

Security of Personal Information

Client information will protect. B2B Industries will not allow sell, rent or lease the client personal information to others. There may only be able to share personal information with third parties to perform services on behalf such as fulfilling to customers' orders, promotional offer, delivering packages and etc.

Reference:

B2B Computer Products Company(online) (cited 22 Feb 2011). Available from

http://www.b2bcomp.com/help/index.php?view=privacy_policy

Proteus B2B Company(online) (cited 22 Feb 2011).Available from

http://www.proteusb2b.com/firm/privacy-policy.php

Business to Business Integration Software

B2B describes any business that sells products or provides services to another business. Business to Business integration software enables companies to manage the integration and automation of business processes with key suppliers, partners, and customers via the Internet. It does this by allowing new and existing information systems to communicate with each other in a common language and framework. iWay Software supports B2B integration initiatives through a network of connectors and adapters as well as through the universal language of XML.

IWay software have a powerful foundation made up of the iWay Universal Adapter Framework and the iWay Integration Engine, these suites provide a high-performance environment that is powerful enough to effectively meet current integration requirements – without the need for cumbersome and expensive manual coding – and has built-in scalability to protect investments and ensure value as business needs change.

IWay Software can cutting-edge B2B, EDI, and managed file transfer (MFT) gateway dramatically improves the way trading partners and related activities are managed. So, cross-company transactions, as well as those that span external exchanges, can be planned, executed, and tracked more efficiently and effectively than ever before.

Connectors transport application requests through the iWay infrastructure where they are routed to adapters, transformed, and optimized for the desired data source. Adapters then return the requested information to the appropriate connector that hands it back over to the requesting application. Using this method, iWay connectors enable virtually any application to reach enterprise transaction systems, procedures, application packages, and data in more than 300 relational, nonrelational, ERP, and proprietary sources on over 35 platforms.

iWay Software offers a portfolio of pre-packaged suites designed to help companies seamlessly integrate systems, information, and processes from across the extended enterprise. With these comprehensive solutions, organizations can build a strong, yet open and flexible technology infrastructure that maximizes agility, efficiency, and competitive advantage.

iWay Service Manager is an open-transport Enterprise Service Bus (ESB) that provides a single platform for SOA and EDA, and extends to B2B service design and deployment.


Reference: Business to Business Integration Software (online) (cited 17 Feb 2011).
http://www.iwaysoftware.com/b2b-business-to-business-software.html

Business to Business Technique

Business to business techniques to help business to lift up sales performance.

Understand the Product

To success approach a customer we have to understand the product. Some customer like to hear some sweet talk before start to approach them while some customer don't have must time to hear those sweet talk and if they are interesting they prefer go to the main point. Customer don’t just expect to be given details about the benefits of the product, they want to know how it can be applied in their business to achieve their goals. The client won’t necessarily expect the sales person to be impartial, but they will expect them to know their stuff and to be able to answer their questions.

Be Persistent

In sales there is a fine line between being too pushy and being persistent, when you have confidence in what you sell and you are confident that there are benefits for the client’s business, the sales person should ensure that they do not pass up an opportunity through failing to keep in touch with the client. When selling an item over a sales cycle, we should try to contact with the client once a month at least.

Build a Relationship

Another way to success in business performance we have to try to get to know all about our client. Try to get to know the customer, what they like, what they don’t, and cater for their needs. The more the customer considers you to be likable, the less likely they are to say no. It is important that we have to natural when meeting with the client, try to build relationship with the client. Try to build a relationship in a different way to suit each customer, their confidence levels, and their approach to business.

Ask for the Sale

Many sales person not dare to build relationship with the client, this make them fail to success in the business. If the customer does not appear to have any objections, then ask for the sale and try to approach them. If they say they are not authorized to make a decision, try to speak with the decision maker.

Reference:

Business to Business Sales Techniques that’ll Lift Performance (online) (cited 17 Feb 2011).

Available from

http://www.buzzle.com/articles/business-to-business-sales-techniques-thatll-lift-performance.html